Video Streaming Software Market Size, Share & Trends Analysis Report By Solution Type, By Streaming Type, By Vertical, By Region And Segment Forecasts 2026 – 2035

Video streaming software are tools and platforms that enable the encoding, management, delivery, and analysis of video content over the internet for live and on-demand viewing.

Key factors include 5G adoption, AI advancements, rising OTT demand, cloud migration, and expanding applications in education and enterprises.

The market is projected to grow from USD 18.6 billion in 2026 to USD 73 billion by 2035.

The CAGR is expected to be 16.4% from 2026 to 2035.

North America will contribute notably, holding around 40% of the market value due to technological advancements and high adoption.

Major players include Brightcove Inc., IBM Corporation, Kaltura Inc., Haivision Systems Inc., Wowza Media Systems LLC, Panopto Inc., Qumu Corporation, and Vbrick Systems Inc.

The report provides comprehensive analysis including market size, trends, segmentation, regional insights, key players, growth drivers, restraints, opportunities, challenges, and forecasts from 2026 to 2035.

The value chain includes content creation, encoding/transcoding, content management, delivery via CDNs, monetization, and analytics/end-user consumption.

Trends are shifting toward AI personalization, low-latency live streams, and ad-supported models, while consumers prefer seamless, multi-device access and interactive content.

Regulations on data privacy (e.g., GDPR) and net neutrality influence secure, compliant solutions, while environmental concerns drive energy-efficient cloud infrastructures.