European Markets for Dental Instruments, Hygiene and Oral Care. With the rise in life expectancy of individuals along with the increase in the health costs it has become essential for the entire population to take in more responsibility when it comes to preventing diseases and ensuring a better health care.

The market value for dental hygiene, dental instruments and oral care equipments in Europe was over € 519 million in the year 2011. The factors that affect the dental growth in Europe include the markets for emdogain, The potential growth for market factors includes GEM-21S, Platelet Rich Plasma (PRP) and Infuse. The dental market in Europe constitutes of dental lasers, prophylaxis angles, dental turbines, electric dental handpieces, dental burs, dental scalers, and pastes, professional teeth whitening products, digital caries detection devices and professional fluoride products. In the near future the market is expected to grow at a steady rate because of the rise in number of dental hygienists and dentists who are being trained along with the rise in usage of cosmetic dentistry devices.

The major health diseases that seem to be a major health burden in Europe and also affecting majority of the adults along with the school aged children are dental caries, oral diseases and periodontal disease. It has been seen that there are quite a few health disparities in Europe such that dental care is higher amidst the higher income individuals in comparison to the lower income groups.

Europeans tend to spend more than 54 billion Euros on oral healthcare whereas only 41 % of the adults currently have all their natural teeth. Oral cancer happens to be the fifth most top cancer amongst the men in Europe. Oral care seems to have been divided based on gender, socioeconomic status, age and / or general health status. Also children below the age of ten seem to experience higher level of caries.

To overcome the various hurdles a need arises to reduce the health inequalities in Europe as it has been seen that dental care is divided based on the income earnings of the different classes of individuals. It is essential to make oral health a priority thus helping to exchange the best oral health practices enabling more data to be collected and reduce the possibility of any risks associated with dental health. Further strategies need to be developed to provide aid to the backward class and also develop innovative standards to prevent any form of dental risks.